Virgil Abloh's second campaign for Louis Vuitton begins as did his first: through the lens of photographers Inez & Vinoodh.

    Continually exploring the theme of inclusivity and perpetually building on his past collections, Men's Artistic Director Virgil Abloh chose Japan, a strong inspiration for his recent Pre-Collection, as the backdrop for his new Fall-Winter 2019 Campaign. Inez & Vinoodh shot the multi-layered and detail-rich collection through the distinctive distortion of the fish-eye lens, amplifying its spirit of futuristic nostalgia.

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    Menswear Virgil Abloh Campaign

    Louis Vuitton unveils the new campaign photographed by Collier Schorr and featuring Léa Seydoux, Samara Weaving, and Zhong Chu Xi.

    First presented last March at the Louvre in Paris, the Louis Vuitton Women's Fall-Winter 2019 Collection expresses Nicolas Ghesquière’s interpretation of the sartorial melting pot symbolized by the Centre Pompidou Museum. With its patchwork of patterns, unexpected layerings, and bold lines, the collection takes a deliberate stylistic stand. 

    In this new campaign, actresses Léa Seydoux, Samara Weaving, and Zhong Chu Xi were photographed by Collier Schorr, with a cast of models preparing backstage at the Opéra Bastille in Paris. The Monogram and the Damier oscillate on accessories in equal time, introducing both new shapes as well as new iterations of existing forms. A graphic juxtaposition surfaces on the colourful Monogram LV Pop line while the new LV Arch bag stands as classic as it is contemporary. 

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    Womenswear Nicolas Ghesquière Campaign

    Directed by Albert Moya, the new campaign sees Léa Seydoux, Samara Weaving, Zhong Chu Xi, and a cast of models in Nicolas Ghesquière's eclectic collection.

    In homage to a certain culture of fashion, where one takes a stand and proudly expresses oneself, Louis Vuitton's Women's Artistic Director dreamt up a collection that is an invitation to cultural references. First presented last March at the Cour Carrée of the Louvre within a recreation of the Centre Pompidou, the Fall-Winter 2019 Collection is one in which the debate is deliberately lively, just like the emblematic building that inspired the runway set.

    For the Campaign, actresses Léa Seydoux, Samara Weaving, Zhong Chu Xi, are accompanied by a cast as they prepare backstage in this film shot by Albert Moya.

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    Womenswear Nicolas Ghesquière Campaign

    Playful and unexpected, Louis Vuitton's new textile capsule plays with perspective on four fun designs.

    The elegant tone-on-tone Monogram shawl, a mainstay in the Louis Vuitton textile lineup, has been cleverly screen-printed and embellished this season to create eye-catching optical illusions. Four instantly recognizable designs appear to float realistcally: the Petite Malle bag, the Archlight sneakers, the Party sunglasses, and the Maison's signature chain handbag handles. Details such as the Monogram canvas, high-shine pigments, and metallic studs reinforce the illusion.

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    Womenswear Textiles Capsule

    Louis Vuitton invites you to play the new Endless Runner game, inspired by the city streetscape and 1980s influences of the Men's Fall-Winter 2019 Fashion Show.

    See how far you can run in the retro-style Endless Runner game by jumping over sidewalk obstacles and collecting Louis Vuitton tokens. Coinciding with the Collection's launch in stores and online, the video game revisits the New York City set of Virgil Abloh's Men's Fall-Winter 2019 Fashion Show that took place in Paris earlier this year.

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    Menswear Virgil Abloh Game