Louis Vuitton unveils new models of the Maison's original timepiece: the timeless Tambour watch.

    Back in 2001, Louis Vuitton made its watchmaking debut with the Tambour, an unprecedented timepiece that integrates all of the Maison's values into its design - from the Louis Vuitton letters engraved on its case to the yellow second hand like the waxed thread used in the Maison's classic bags. Beyond multiple references, the Tambour model has come to symbolize Louis Vuitton's core identity, it represents a signature that combines a timeless look with renewed technical performance.

    Today, this iconic model has been revisited in a collection of four new timepieces: the Tambour Monogram, available in three sizes, and the Tambour Damier Graphite. These models build on the historic case with new dials that faithfully reproduce the Monogram and Damier Graphite canvases thanks to the skilled craftsmanship of the dial experts at La Fabrique du Temps Louis Vuitton in Geneva. Driven by a quartz movement, the new Tambours are fitted with interchangeable straps – featuring Louis Vuitton’s innovative patented system that allows wearers to easily swap out the straps to suit the occasion and invent their own style.

    Discover Tambour Icons

    Tambour Timepieces Monogram Damier

    Louis Vuitton invited artist Alex Israel to bring the spirit of his native California to the new Cologne Perfumes Collection.

    For Louis Vuitton's newest collection of Parfums, the Californian coast is the destination. The long stretches of beach etched in foam, the bright neon lights, the gentle iridescent sky, the patios burgeoning with cacti, the eternally beautiful days... There's something free, passionate and creative about the West Coast which inspired Louis Vuitton's new collection of Cologne Perfumes.

    To underscore the gaiety of these new fragrances, Louis Vuitton invited artist Alex Israel to bring his creative radiance to each of the Cologne Perfumes' packaging with a joyful design of pop colors that celebrates the idea of an endless summer. As a multimedia artist and filmmaker, Alex Israel is deeply inspired by his hometown of Los Angeles, a city of contrasts where the sky he loves to paint is undeniably unique. He imagined each perfume as a touchstone in his universe, pairing each fragrance with one of his emblematic artworks to capture the spirit of each scent.

    Discover Les Colognes Perfumes Collection

    Fragrance Travel Alex Israel

    Emma Stone, Alicia Vikander, and Léa Seydoux star in the new Louis Vuitton Campaign for the New Classics, a selection of the Maison’s emblematic leather goods.

    Three of Louis Vuitton’s ambassadors were chosen to showcase the Maison’s New Classics, the collection of leather goods that have become modern icons. Emma Stone, Alicia Vikander, and Léa Seydoux are women at the forefront of their art, and the new campaign serves as a reminder of the powerful relationship that is forged between unique individuals and their handbags. Known for their  grace and strength, the three actresses bring their own personalities to their chosen bag: the classic Capucines for Emma Stone, the playful Twist for Alicia Vikander, and the stylish Dauphine for Léa Seydoux.   

    Photographed by Craig McDean and styled by Marie-Amélie Sauvé, the new campaign exudes the same timeless yet relevant spirit that is at the core of the New Classics collection.

    Discover the New Classics

    Leather goods Capucines Twist Dauphine

    Les Parfums Louis Vuitton sets sail to conquer new sensorial territories with a collection of Cologne Perfumes: Sun Song, Cactus Garden, and Afternoon Swim.

    An enchanting triptych of pop colors announces, enhances, and prolongs the feeling of summer in the newest Les Parfums Louis Vuitton Collection. Inspired by the notion of endless holidays and Californian spirit, the collection captures the sun, sky, gardens, and sea of warm-weather destinations: Sun Song, Cactus Garden, and Afternoon Swim. Master Perfumer Jacques Cavallier-Belletrud calls these new scents Cologne Perfumes, a  term that unites the lightness of a citrust mist and the depth of flowers: "These are perfumes of light, with notes that burst to reveal all their inherent naturalness".

    The new Cologne Perfumes go straight to what is essential, their architecture highlights the authenticity of a flower, a plant, or a fruit. Sun Song elevates the very charming orange blossom, in a perfume that is like the caress of a ray of sunlight. Cactus Garden invites maté, that singular, exotic tea, into a perfume that is like lounging on a sun-drench patio. Afternoon Swim ennobles the orange, that honest and ever-optimistic fruit, in a perfume that's like plunging into an ocean of pleasure. Spontaneous yet sophisticated, Les Colognes Perfumes convey the promise of adventure and the spirit of a fleeting summer.

    Discover the Cologne Perfumes Collection

    Fragrance Travel

    Director Julian Klincewicz gets a closer look at the title School Teens from the third  chapter of the Men's Spring-Summer 2019 Campaign.

    Exploring the unique space that exists between boyhood and adulthood. Director Julian Klincewicz delves deepers into the Los Angeles School Teens that Virgil Abloh chose as subjects of the third and final chapter of his Spring-Summer 2019 Campaign. Accessories from the collection including brightly colored Keepalls, new LV Trainers, Discovery backpacks and more serve to highlight the tension between the desire to belong and the need for individuality that characterizes the teenage years.

    Revisit the Fashion Show

    View the Collection

    Menswear Virgil Abloh Spring-summer