Louis Vuitton opens a pop-up space in London especially designed for Virgil Abloh's debut collection as Men's Artistic Director.

    A yellow brick road, a field of red poppies, an emerald green forest… The colourful World of Oz that inspired the Men's Spring-Summer 2019 Collection has been brought to life in a London townhouse. Presented this past summer on a rainbow runway at the Palais Royal in Paris, the collection was Virgil Abloh's first as Louis Vuitton's Men's Artistic Director. For one week only, visitors are invited to discover the new ready-to-wear, accessories, and leather goods through a distinctly prismatic lens.

    The pop-up is open through October 28th 2018, reserve online now here.

    Tags Pop-up Store, Spring-Summer 2019, Virgil Abloh, Menswear, London


    Louis Vuitton's new men's capsule collection travels to the Alpes for a selection of patch-covered leather goods, accessories and read-to-wear pieces.

    Patches have evolved from their initial function of simple identification to become the object of avid collectors around the world. The introduction of patches as souvenirs dates to the 19th century, the same period during which Louis Vuitton first created innovative trunks covered of hotel stickers for a new era of travel. Today, the Maison incorporates this tradition with this new capsule collection, emblazoning original patches on pieces such as the classic Keepall bag.

    For this year's collection, the Alpes are the chosen destination, lending their natural beauty to the graphic designs. The mountainous landscape has been interpreted into three types of embroidered, embossed leather, and tufted patches for an overall adventurous style. Find this new seasonal collection online and in stores now.

    View the Alpes collection here.

    Tags Alpes, Men, Ready-to-wear, Leather goods, Patches


    The Run Away Sneakers are now personalizable with the Now Yours service.

    The combinations are endless... Now Yours is a new Louis Vuitton service that allows you to customize your Run Away sneakers with a selection of colors, materials, and stripes, and to personalize them with your initials. Each pair will be a unique creation thanks to thirteen customizable zones with nine colours, three materials, and two metallic finishes. With optional Monogram or Damier, printed or the more discreet hot stamped initials, Louis Vuitton's traditional codes are at your disposal and bring the Maison's long history of personalization to footwear for the first time.

    Visit select Louis Vuitton stores to create your Run Aways.

    List of select Louis Vuitton stores offering the Now Yours Run Away service:

    Paris - Maison Champs-Élysées
    London - New Bond Street
    Milano - Via Montenapoleone
    Dubai - Mall Level
    Beijing - Shin Kong Men
    Shanghai - Plaza 66
    Guangzhou - Tianhe
    Hong Kong - 5 Canton Road
    Hong Kong - Pacific Place
    Singapore - Marina Bay
    Seoul - Shinsegae Kangnam Men
    Seoul - Shinsegae Main Men
    Tokyo - Omotesando
    Tokyo - Matsuya Ginza
    Osaka - Shinsaibashi
    Sydney - George Street
    New York - Fifth Avenue
    Beverly Hills - Rodeo Drive
    Costa Mesa – South Coast Plaza

    More stores will offer this service in 2019.

    View more about Now Yours Run Away here.

    Tags Run Away, Shoes, Personalization


    The new editions unfurls the travel experience

    With an established catalogue of 30 cities, in both print and digital version, the LOUIS VUITTON CITY GUIDE has establish itself as the indispensable companion to the discerning traveler.

    A unique trailblazer highlighting the latest trends, each guide speaks as readily to flâneurs as to business travelers, or even local residents.

    Since 1998, Louis Vuitton has instilled its nomadic nature into its City Guides and proposed a selection that is as specialized as it is individual. 

    Completely updated, Paris is enriched this year with new addresses, following in the wake of Bangkok, Chicago, Istanbul, Los Angeles, Madrid, Miami, Paris, Rio de Janeiro, Rome, Shanghai and Venice.

    This year discover a new city in the catalog: Madrid!

    The digital version of the Paris City Guide is available for free on the App Store. The digital version of the Shanghai City Guide will be available for free on the App Store from November 15, 2018 to February 1, 2019.

    An invitation to discover the most fascinating cities in the world.

    Discover the City Guide universe
    Download on the App Store

    Tags City Guide, Application, Books, Travel


    After the success of the past three editions, the Journées Particulières reopened the doors to Louis Vuitton's ateliers last week-end, on October 12th, 13th and 14th, 2018.

    The driving theme behind the Journées Particulières was to enable more visitors to discover the inner workings of our, often secular, continually innovative Houses which form part of our heritage. The 4th edition focused on experiences, interaction and encounters. Each venue offered a unique and original tour, designed by the host House.

    In addition to the Louis Vuitton Workshops in Asnières, France, and Fiesso d'Artico in Veneto, Italy, two new locations were opened to the public this year: Les Fontaines Parfumées in Grasse, South of France, and the Louis Vuitton Ducey Workshop, in Normandy, France.

    Photographs in order of appearance: Les Fontaines Parfumées (x3), Fiesso d'Artico (x2), Asnières (x2), and Ducey Workshop (x1).

    Find out more about the event here: https://www.lvmh.com/lesjourneesparticulieres/

    Tags Event, Journées Particulières, Workshop, Les Fontaines Parfumées, Asnières, Savoir-Faire