Fashion - Collections 30/04

Men’s Pre-Fall 2021 Collection

Virgil Abloh investigates the mundane dress codes of an establishment in evolution in his Pre-Fall 2021 Collection.

The Campaign

In his ongoing transformation of elitist codes into symbols of inclusivity, Louis Vuitton’s Artistic Director of Men’s Collections studies the luxury of normalcy – the state of being normal – and what conforming to it means in a post-2020 society. Underpinning old codes with new values, the Pre-Fall collection portrays the comfort of a progressive conventionality inclusive to all: the mundane wardrobe re-appropriated for a new world order.

The Collection

The conventional staple pieces of the men’s wardrobe are approached with riotous celebration: new suits materialize with hooded or zipped jackets, mid-layers evoke decorative codes of eveningwear, and the season’s signature Damier salt print fades and distorts the classic Louis Vuitton motif.

Cigarette Pants with Embroidered Letters HK$ 11,100
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Armand Backpack HK$ 32,000
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LV Easy Mule HK$ 8,050
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Padded Monogram Tie-and-Dye Parka HK$ 32,500
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Drawstring Trousers HK$ 8,850
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Monogram Tie And Dye Tie HK$ 1,900
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Two-Tone High Neck with Half-Zip HK$ 11,100
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Cargo Pants HK$ 10,000
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City Keepall HK$ 21,800
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LV Trainer Sneaker HK$ 10,000
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Drawstring Trousers HK$ 8,850
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City Keepall HK$ 21,800
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Airspeed Sunglasses HK$ 3,700
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Short-Sleeved Salt Print Denim Shirt HK$ 10,000
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Salt Print Denim Pants HK$ 8,850
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Keepall Bandoulière 50 HK$ 23,800
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Distorted Damier Denim Jacket HK$ 19,100
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Distorted Damier Denim Pants HK$ 10,000
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Airspeed Sunglasses HK$ 3,700
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Cruiser Messenger HK$ 18,700
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LV Trainer Sneaker HK$ 10,000
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Keepall Bandoulière 50 HK$ 23,800
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The Selection

LV Initiales 40MM Reversible Belt HK$ 5,150
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Keepall Bandoulière 50 HK$ 32,500
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Slender Wallet HK$ 7,400
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LV Trainer Sneaker HK$ 10,000
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Appearing Letters Blouson HK$ 28,000
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Letters T-Shirt HK$ 7,750
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